Toronto

Shaping the Future of the Channel

Why ASCII Edge 2024?

Celebrating 40 years of excellence, The ASCII Group has curated an agenda that caters specifically to the needs and aspirations of growing MSPs like you. With multiple locations across North America, ASCII Edge events provide the perfect platform for collaboration and growth.

Connect with industry professionals, engage with top technology vendors, and learn from key leaders in the field. Gain valuable insights, expand your network, and shape the future of the channel.

Don’t miss out on this incredible opportunity. Join us at an ASCII Edge event near you and be a part of the conversation!

MSPs Register Here

Special Guest | Sounil Yu

KEYNOTE SPEAKER

“The Cyber Defense Matrix strategy”

This special session will detail out Sounil’s The Cyber Defense Matrix strategy. The matrix categorizes diverse products and services for solving information security challenges. Aligned with NIST’s framework, it simplifies tech choices, covers control gaps, and highlights innovation prospects. It also identifies tech reliance. Adopting the matrix streamlines tech selection, aligns vendors, and ensures essential tools for information security. Sounil Yu, Bank of America’s Chief Security Scientist, leads innovation efforts, reducing risk, and addressing security challenges. Previously, he enhanced security cooperation among Fortune 100 companies and government agencies.

Featured MSP Sessions

“Experience the ASCII Link Member Forum Live”

Joshua Liberman, President, Net Sciences

“Operational Automation for MSPs”

Dawn Sizer, CEO, 3rd Element Consulting

“Scaling Your MSP for Entrepreneurial Success”

Shawn Walsh, CEO, Encore Strategic Consulting

"From Chaos to Control: Optimizing Project Management in Business"

Gain insights from a seasoned professional: Todd led operations at Fully Managed, an MSP that garnered a remarkable acquisition deal of $137 million.

IT projects have a shockingly low success rate, under 30%! Learn tips and tactics to immediately and dramatically improve your team’s project success.

Todd will walk you through effective tactics to streamline your project management and start organizing your project workload. This will be interactive and directly practical to your day-to-day work.

What you’ll learn in this session:

How to reduce friction between sales and technical teams
Simple ways to increase your project margins
Simple ways to reduce scope creep
Why you DO NOT need a 3rd party PM tool
Many more strategies and tactics to improve your project delivery practices

MSPs Register Here

Agenda

Two days of education, networking, and more!

PREDAY | WEDNESDAY August 21, 2024

11:00 AM
Badge Pick-Up & Lunch
11:45 AM
Welcome to ASCII Edge - The MSP Conference
12:05 PM
"Leadership does not require suffering IT IS A PRIVILEGE" presented by Solutions Granted
12:20 PM
"Service Desk Excellence: Strategies for Optimizing Operations" presented by SuperOps
12:40 PM
"The Evolving MSP: What’s Next for your IT Business" presented by SecurityStudio
1:00 PM
“MSP Business Session" presented by Sherweb
1:20 PM
"Rubber Ducky Challenge" presented by ThreatLocker
1:40 PM
Networking Break
2:10 PM
"Operational Automation for MSPs" presented by Dawn Sizer, ASCII Member
2:35 PM
"UNLOCKING HIDDEN PROFIT$ The Art of Tool Selection" presented by CyberGuard360
2:55 PM
Panel | The Future MSP – Where is the Next Big Opportunity
3:20 PM
Business Card Exchange
3:35 PM
"Prioritizing Transparency & Mental Health in Cybersecurity" OSTRA Cybersecurity
3:55 PM
"MSP Business Session" presented by FRSecure
4:15 PM
“MSP Business Session"
4:35 PM
“MSP Panel | Building Business, Why Community Matters" presented by The ASCII Group
4:55 PM
“Experience the ASCII Member Forum Live" presented by Joshua Liberman, ASCII Member
5:05 PM
Wrap Up, Voting & Vendor Networking
5:30 PM
ASCII Member Only Meeting
6:30 PM
Evening Networking Reception | Visit the Start Up Sponsors!

MAIN DAY | THURSDAY August 22, 2024

8:30 AM
Networking Breakfast & Badge Pick-Up – Professional Headshots Compliments of The ASCII Group
9:00 AM
ASCII Edge Welcome- Day 2 Kickoff
9:10 AM
KEYNOTE: "From Chaos to Control: Optimizing Project Management in Business" presented by Todd Kane
10:10 AM
"Uncovering Innovation. Learn How to Create a Strong and Loyal Customer Base by Giving Them Something They Didn't Even Know They Wanted." presented by Kaseya (IT Complete)
10:30AM
"5 ways to monetize AI in the SMB" presented by ITCloud.ca
10:50 AM
Business Card Exchange | Morning Break | Networking | Headshots
11:05 AM
"MSP Business Session" presented by Ingram Micro
11:25 AM
"MSP Business Session" presented by ESET
11:45 AM
"How to Master Adding Revenue Without Adding Cost" presented by CloudRadial
12:05 PM
"The Future of the Could Marketplace" presented by Pax8
12:05 PM
"Setting Priorities: Crafting Your Path to Success" presented by Jerry Koutavas, The ASCII Group
12:35 PM
Lunch & Solutions Pavilion
2:35 PM
"Unleash MSP Growth: Discovering Dynamic Sales and Marketing Strategies" Moderated by Channel Program
3:00 PM
"Redefining Access: Passwordless Authentication in a Password-Centric" presented by JumpCloud
3:15 PM
"Closing the SaaS Protection Gap" presented by SaaSAssure
3:30 PM
"Scaling Your MSP for Entrepreneurial Success” Shawn Walsh, Encore Strategic Consulting, LLC
3:55 PM
"MSP Business Session" presented by Marketopia
4:10 PM
"MSP Business Session"
4:30 PM
Voting – Afternoon Break & Networking
4:50 PM
KEYNOTE: "The Cyber Defense Matrix Strategy" presented by Sounil Yu
6:00 PM
Awards & Giveaways

Join Us!

Registration

You registration includes:

Access to all session tracks and keynotes
Network with like-minded MSPs and connected industry professionals
Meet with top technology vendors
Complimentary headshot from a professional photographer
Sponsor prizes and giveaways
Parking, all meals and educational materials

August 21 & 22, 2024

^{Register Today}

Sheraton Centre Toronto, 370 King St W, Toronto, ON M5V 1J9

MSPs Register Here

What Attendees are Saying

"The ASCII events are a great way to meet likeminded peers who want to network and grow their business. I have made new connections with many IT professionals, vendors, and manufacturers. The content I’ve learned from these events has helped me accelerate my business to the next level!

Chad Kempt

Owner, Fast Computers

We've gained the ability to leverage the ASCII network to assist us in supporting other clients across the country. We can credit our partnership/membership with ASCII with assisting us in our continued growth year over year.