Making national news, now ex-Google engineer, Blake Lemoine saw first-hand the cutting edge of AI and where it will lead. As AI disrupts industries, it remains an open question how much the daily life of IT professionals will change in the coming years as a result of artificial intelligence. New tools for artistic creation, network planning, customer service and even assistants for writing code are becoming available and offer broad sweeping promises of productivity increases through automation and big data analysis. We’ll separate fact from fiction, highlighting both the incredibly impressive advances being made in some areas as well as the areas in which the promises of automation are likely to be underwhelming. Armed with a little understanding of how to leverage these technologies they will provide many opportunities for growth and prosperity.
Content focuses on helping MSPs build a better business and realize any revenue opportunities they may be missing
Meet with over 30 technology providers in a business setting geared to help move your business forward
Come together and learn best practices while networking and discovering new revenue streams
See how you compare with your peers, as we poll the audience live on key business indicators
Our events are open to all managed service providers, (MSPs), who manage SMBs in North America
Grab a headshot from our professional photography gratis plus win a chance at over $10K worth of prizes
CEO, AVC Technology
MSP Session: “Growth Through Process – Fundamental Building Blocks MSPs Need to Achieve Repeatable Growth YoY"
Founder & CEO, DragonTek International
MSP Session: “Winning Business Leveraging the Security Conversation"
Founder & President, US itek
MSP Session: “A Blueprint to Solve Talent & Hiring Challenges at 25% of the Salaries Your Competitors are Paying”
Entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney, Amazon, Katy Perry, the Boston Red Sox, and more. With her trademark mix of humor and sharp business insights, she combines entertaining stories from her years of working with major stars like Dolly Parton and KISS with case studies of familiar brands and companies to illustrate the effective and easy-to-master system for transforming customers into passionate advocates of your brand.
Aug 30, 2023
Aug 31, 2023
Start networking over lunch with MSP peers from all over the region
Day 1 kick-off as we discuss our new format and audience interaction
Presented by Probax
presented by Huntress
The rapid pace of technology and evolving end user computing needs are significantly impacting the MSP landscape — where some are thriving, and others are struggling to keep up. Learn how any MSP can modernize, automate, secure and cost-optimize their existing practice using native Microsoft technologies including Azure, Intune, Azure Virtual Desktop (AVD), and Windows 365.
It’s known that smaller businesses have smaller IT budgets, which often leaves little room for IT security. MSPs need to have a closer look at themselves on how to best protect themselves as well as their own customers. Ken Wong, Founder/CEO of DragonTek International and Security Expert, will provide some insights in today’s cybersecurity standards from a hacker’s perspective and key areas MSPs need to focus on to better protect their operations.
Let’s face it, to a layman all IT companies are the same. It’s why “traditional” marketing is all about timing; they hurt (a.k.a. their network crashed, or their IT guy isn’t responding, or…) and you happen to be there when they need it fixed. But chance encounters like that are few and far between.
So how can you make it so that it’s YOU they think of when they need help instead of relying on a chance encounter?
In this session, we’ll learn how to create and build trust in the minds of your prospects, so that YOU are the go to person when they need help.
Risk of data loss and operational disruption can stem from more than the ransomware in news headlines. Join Ryan Bowman for a live hacking demonstration of a Rubber Ducky and discussion on methods of control to minimize data exfiltration.
Refuel time
Industry Expert Panel with Buffalo Americas, Net2Phone, and Synco
Presented by Sherweb
Imagine being handed a sales process and strategy that just worked. Something you could use without having to research, learn, test, and improve? A process that works to get executives on board and investing in the security solutions you know they desperately need. I have that process, and, in this session, I will share my secrets to using third-party security assessments to change the way you connect with executives -imagine 83% close rates. I will also give you a formula to packaging your security stack that will save you time. Plus, learn the one call you need to make this quarter to reinforce your position as a highly valued consultant.
We will even give you a list of CEO’s top 10 objections to investing in security solutions and how to overcome them.
Callture
Organizations are increasingly migrating from traditional Private Branch Exchange (PBX) to Voice over Internet Phone (VoIP) PBX systems–leveraging functionality, cost efficiency, and scalability.
Advantages of IP PBX include reduced costs, simplified maintenance, and the flexibility to support remote work. VoIP technology facilitates advanced features like unified messaging, mobile integration, and customer relationship management (CRM) systems integration. However, successful migration requires planning to avoid challenges like network security, quality of service optimization, and toll fraud.
The presentation will highlight the benefits of these technologies, helping attendees enhance their user experience and streamline communication practices.
Osgood Ballroom
Network with your peers and technology solution providers!
Organizations large and small struggle to understand what “maturity” means in terms of IT and security operations. In this session, we’ll discuss some case studies about organizations that have varied levels of maturity. This isn’t about CMMC or CMMI, but more of a conversation about steps organizations need to take to implement policy-based and useful architectures and procedures.
In today’s MSP marketplace if you’re not growing you are losing market share. Growth can solve a lot of problems but is not always easy to achieve in a planned and systematic manner. In this session, Brian Johnson, CEO of AVC Technology will share lessons learned as he reveals key strategies and mistakes to avoid in achieving consistent and aggressive YoY growth. Learn what key methodologies to put into place as well specific KPIs to monitor the health and trajectory of your MSP practice.
In a vast landscape of MDR services, it can be challenging for MSPs to determine which vendor is best for them. Join this session with Sophos for tips on navigating the selection process to accelerate revenue and deliver better security outcomes.
More networking and time to meet with our great sponsors
Private peer meeting of ASCII Members
Waterfall Garden
Enjoy food and drink as continue to network
Start networking over breakfast with MSP peers from all over the region
Day 2 kick-off as we discuss our new format and audience interaction
Entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney, Amazon, Katy Perry, the Boston Red Sox, and more. With her trademark mix of humor and sharp business insights, she combines entertaining stories from her years of working with major stars like Dolly Parton and KISS with case studies of familiar brands and companies to illustrate the effective and easy-to-master system for transforming customers into passionate advocates of your brand.
Most MSPs think the secret to growth is adding more clients, which makes sense, right? Not exactly. More clients mean more meetings, more work, and more operational issues. More wallet share per client creates the same revenue lift without all the headaches. When you solve your client’s people and planning problems in addition to their technology problems, your revenue will increase while your headaches actually decrease. Learn how to open up more wallet share per client and gain the visibility required for long term opportunities to further drive your MSP to new heights.
Join us as we delve into the fascinating world of threat intelligence, incident response, and the crucial role played by human expertise. Discover how raw information transforms into actionable insights for proactive threat detection. Gain a deeper understanding of how this process empowers MSPs to proactively identify and mitigate potential cyber and zero-day threats in safeguarding their digital landscapes.
Networking time, grab some business cards and start networking
Tools like ChatGPT are creating a new generation of AI Cybercriminals that are tasking AI to script code similar to ransomware or even decode hashed passwords – no programming skills required. Join Quickpass Cybersecurity, as we explore ChatGPT and potential AI powered attacks on the MSP community, along with how to get protected from them.
Miles Walker dives headfirst into the world of cybercrimes and give you insights into some stories that you may have heard and others you surely have not. You will also learn some tips and tricks to help improve your cyber hygiene.
Crisscrossing the globe from Japan to Holland and back to North America, the stories will surprise you as well as make you wonder if we are prepared for the next big attack
Growing your MSP to be the top-tier provider in your market isn’t easy, but it’s not impossible either. The good news is that you’re a managed service provider, battle-tested at problem-solving, but some challenges require a bit of support. Nobody knows your clients better than you do, and you can easily rank them on a list from rockstars to the ones that need a little extra effort. But there’s more to it than just defining your client list. Join Ray as he shares how your MSP can differentiate from the competition, improve its operational maturity, and become the premier provider in a competitive market, all by following a simple framework.
Join Rob Rae, CVP of Community and Ecosystems, as he unveils a new Pax8 Cloud Marketplace that will completely revolutionize business for IT service providers. This data-driven future is purpose-built to anticipate the needs of an evolving industry, so that partners can meet and exceed the needs of their customers, today
presented by ASCII Group
Industry Panel with experts from Beachhead Solutions and NUSO. Moderated by CompTIA
Learn how to help your customers do more with less. It’s no longer about selling, it’s time to focus on helping customers maximize their current IT investments.
presented by Hornetsecurity
If you are struggling with staff quiet quitting, leaving for a better job during the great resignation, or your staff asking for more money than you can afford, this session is for you. Did you ever say you cannot find the right staff? Do you have staff that is lackluster or doesn’t show up for work? Do you need admin support staff for billing, marketing but don’t know where to start? Do you need more technical staff but cant afford more people? What if you could do it for 25% of what you think it will cost. In this educational session you are going to learn the Top 10 Proven Things to address all these topics and more, discussed by an MSP who solved these problems.
Address top MSP challenges in 2023 with a different approach. Deploying the correct infrastructure and tools not only allows you to differentiate yourself from the competition, it can reduce the time needed to manage it and increase profitability.
In this presentation, we delve into the challenges businesses face when it comes to IT complexity, relying on multiple protection tools, and the workload management challenges of service providers. We’ll explore how Acronis, with its innovative cybersecurity and data protection solutions, can help streamline IT operations and provide enhanced protection against modern cyber threats using advanced technologies such as AI and machine learning.
Vote
Making national news, now ex-Google engineer, Blake Lemoine saw first-hand the cutting edge of AI and where it will lead. As AI disrupts industries, it remains an open question how much the daily life of IT professionals will change in the coming years as a result of artificial intelligence. New tools for artistic creation, network planning, customer service and even assistants for writing code are becoming available and offer broad sweeping promises of productivity increases through automation and big data analysis. We’ll separate fact from fiction, highlighting both the incredibly impressive advances being made in some areas as well as the areas in which the promises of automation are likely to be underwhelming. Armed with a little understanding of how to leverage these technologies they will provide many opportunities for growth and prosperity.
Event wrap up ceremony with prize drawings
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