Dallas, TX | September 17 & 18

ASCII EDGE 2025

The MSP Conference

Why ASCII Edge 2025?

As The ASCII Group enters its fourth decade as the channel’s most trusted community, our focus for this year’s event series is to empower MSPs through meaningful connections and collective growth. ASCII Edge 2025 is dedicated to helping members build scalable, thriving MSP businesses.

This year’s conference series delivers actionable strategies and expert-led education specifically crafted for MSPs. ASCII Edge 2025 will feature insights from top industry leaders and MSPs who are shaping the channel’s future.

Join us for an inspiring, MSP-focused event designed to re-energize your business and pave the way for success.

KEYNOTE SPEAKER

Jesse Tuttle, aka Hackah Jak

“The Mindset of a Hacker – FBI’s and Interpol’s Most Wanted Shares All”

Step into the shadowy world of hacking with Jesse Tuttle, aka Hackah Jak — a former world’s most wanted hacker. Jesse will reveal his journey from hacking high school networks to breaching some of the world’s most secure systems, including banks, governments, and military operations, sharing legendary exploits and hard-earned lessons.

Discover how cyber incidents reshaped global security and Jesse’s transition from threat actor to a top intelligence asset collaborating with federal agencies during critical moments in cybersecurity history.

Whether you’re an IT pro, business leader, or simply curious, Jesse’s story offers valuable insights into the risks of the digital age and a powerful narrative of redemption and growth.

MSPs Register Here

Featured MSP Sessions

Agenda

Two days of education, networking, and more!

PREDAY | WEDNESDAY Sept 17, 2025
  • 11:00 AM
    Registration & Lunch
  • 11:45 AM
    ASCII Edge Day 1 Kickoff!
  • 12:00 PM
    "Thriving Under Pressure: Stress Reduction Tools to Help Your IT Team" presented by Diana Giles, Skyline IT, ASCII Member
  • 12:25 PM
    “War Stories from the SOC" presented by WatchGuard
  • 12:45 PM
    "From Buzzword to Bottom Line: AI in your MSP" presented by SuperOps
  • 1:05 PM
    Panel Session | "Marketplace Panel Session: An Overview of Leading Tech Companies You Should Take a Closer Look At" presented by Pax8
  • 1:30 PM
    "The MSP's Survival Guide to Modern Cybersecurity: Navigating AI Threats, Compliance, and Emerging Solutions in 2025" presented by WhiteDog Cyber
  • 1:50 PM
    "Grow Your Business: Get Noticed, Make Money" presented by Noticeable
  • 2:10 PM
    Networking Break
  • 2:40 PM
    Panel Session | "Evolving Customer Expectations: From Vendor to Strategic Partner"
  • 3:05 PM
    "Beyond the Stack: The MSP Path to Profitability & Security" presented by FutureSafe, Heimdal's Exclusive Distributor
  • 3:25 PM
    Business Card Exchange
  • 3:35 PM
    "Flexible Data Protection Drives Business Growth" presented by Axcient
  • 3:55 PM
    "Right Person in the Right Seat" presented by GDi Infotech
  • 4:15 PM
    "Cybersecurity, AI and the Relationship of Time" presented by Blokworx
  • 4:35 PM
    "Building a Practice to Unlock the Power of Microsoft 365 Copilot" presented by Mike Wilson, Interlink, MSP
  • 5:15 PM
    Day 1 Wrap-up | Voting | Networking
  • 5:30 PM
    ASCII Member-Only Meeting
  • 6:30 PM
    Evening Reception provided by Titanium and Diamond Sponsors
  • 7:00 PM
    Private Invitation-Only Dinners
MAIN DAY | THURSDAY Sept 18, 2025
  • 8:00 AM
    Networking Breakfast & Badge Pick-Up – Professional Headshots Compliments of The ASCII Group
  • 9:10 AM
    ASCII Edge Welcome | Day 2 Kickoff!
  • 9:25 AM
    KEYNOTE: "Questions That Close: Selling More by Asking the Right Questions" presented by Jeremy Nelson, Successfully Exited MSP & ASCII Alum
  • 10:10 AM
    "The Profit Playbook: Smart Moves for Greater Earnings" presented by Kaseya
  • 10:30 AM
    Business Card Exchange | Morning Break | Networking | Headshots
  • 10:45 AM
    "Managing Legal Risks for MSPs" presented by Monjur
  • 11:05 AM
    "Leadership Requires Courage, Strength, Passion and Forgiveness. It Does Not Require Suffering. It’s a Privilege!" presented by SonicWall
  • 11:25 AM
    "Unlocking $1M in Revenue Steams: How MSPs Monetize 5G-Powered Business Continuity & Portable Networks" presented by RYTHMz
  • 11:45 AM
    "AI-Driven Transformation: Empowering MSPs for the New Buyer Journey" presented by Pax8
  • 12:05 PM
    "The Winning Business Stack for MSPs" presented by The ASCII Group
  • 12:30 PM
    Solutions Pavilion & Networking Lunch
  • 3:00 PM
    MSP Award Recognition
  • 3:15 PM
    "Smarter AI for All" presented by Lenovo
  • 3:30 PM
    "Win More Deals!" presented by Fox & Crow
  • 3:45 PM
    "MSP Business Session" presented by Rev.io
  • 4:00 PM
    "Outsmarting Private Equity: An MSP’s Playbook for Acquisition Success" presented by David Henderson, Cyberstreams, ASCII Member
  • 4:30 PM
    "Cybercrime Is Stealing Lives, Not Just Data" presented by AP2T
  • 4:45 PM
    "Extend Your Reach Beyond Your Grasp" presented by Uncompromized
  • 5:00 PM
    Day 2 Voting | Break | Networking
  • 5:10 PM
    KEYNOTE | "The Mindset of a Hacker – FBI’s and Interpol’s Most Wanted Shares All" presented by Jesse Tuttle
  • 6:00 PM
    Closing | Awards | Giveaways

What Attendees are Saying

"I really liked ASCII Edge! The vendors were awesome, striking the right balance between informative without any pushiness at their booths. The event had a fantastic flow and there was non-stop action on stage. The content presented was outstanding!"Jeff Olejnik Newport Solutions Inc.
"At a members-only meeting at ASCII Edge, I gained a clear understanding of the steps I needed to take for hiring new employees. The peer group programs, and ASCII-Link forum have become essential tools for my business growth. The willingness of ASCII members to share their expertise and offer guidance is unmatched. The support I've received has been instrumental in overcoming challenges. sparking new ideas, and driving my success."Rafael Hamoy H2Webz

Join Us!

Registration

You registration includes:
  • Access to all session tracks and keynotes
  • Exclusive workshop training
  • Network with like-minded MSPs and connected industry professionals
  • Meet with top technology vendors
  • Complimentary headshot from a professional photographer
  • Sponsor prizes and giveaways
  • Parking, all meals, and educational materials

DALLAS, TX

September 17 & 18, 2025

Location

  • Hyatt Regency DFW Airport Hotel 2334 N International Pkwy, DFW Airport, TX 75261

Questions? Say Hello

If you have any questions, please message us below.

The ASCII Group

4315 50th St., NW, Suite 200

Washington, DC 20016

Contact No.

Main 800-394-2724