Southern California | Feb 26 & 27

ASCII EDGE 2025

The MSP Conference

Why ASCII Edge 2025?

As The ASCII Group enters its fourth decade as the channel’s most trusted community, our focus for this year’s event series is to empower MSPs through meaningful connections and collective growth. ASCII Edge 2025 is dedicated to helping members build scalable, thriving MSP businesses.

This year’s conference series delivers actionable strategies and expert-led education specifically crafted for MSPs. ASCII Edge 2025 will feature insights from top industry leaders and MSPs who are shaping the channel’s future.

Join us for an inspiring, MSP-focused event designed to re-energize your business and pave the way for success.

KEYNOTE SPEAKER

Damon West

A Modern Day Shawshank Redemption

Damon captivates audiences worldwide with his compelling narrative, weaving together elements of caution, hope, and redemption with raw honesty and sincerity. Drawing from his own life experiences, he takes listeners on an emotional journey. Yet, amidst the wreckage of his life, Damon’s story isn’t one of despair, but of resilience and transformation. His time spent in a Texas maximum security prison becomes a crucible for self-reflection and growth, leading him on a journey towards redemption. Through his trials and tribulations, Damon discovers the profound power of recovery and the potential for finding meaning and purpose in even the darkest of circumstances. Damon’s journey is not just riveting—it’s a testament to the indomitable human spirit and the transformative power of redemption.

MSPs Register Here

Featured MSP Sessions

Wednesday | 9:30 AM - 11:00 AM

Pre-Day Workshop

“Supercharge Your Business: A Microsoft Strategies Workshop”

In today’s era of hyper-productivity and security challenges, customers are eager to modernize. This presents a unique opportunity for partners to offer streamlined solutions for their clients’ biggest challenges. Join Microsoft for an insightful session on how Cloud Solution Providers can elevate their business. Discover how to boost profitability with turnkey solutions, leverage Microsoft’s comprehensive security suite, and seamlessly integrate AI with Microsoft Copilot. You will leave prepared to enhance productivity and security for your clients while growing your own business using Microsoft resources. Plus, ASCII attendees to this session will receive exclusive vouchers to future Level Up CSP Bootcamps and migration support via Bit Titan*

*while supplies last and in accordance with program terms & conditions

+

Agenda

Two days of education, networking, and more!

PREDAY | WEDNESDAY Feb 26, 2025
  • 9:00 AM
    Registration
  • 9:30 AM
    Microsoft Workshop
  • 11:00 AM
    Lunch & Registration
  • 11:45 AM
    ASCII Edge Day 1 Kickoff!
  • 12:00 PM
    "Thriving Under Pressure: Stress Reduction Tools to Help Your IT Team" presented by Diana Giles, ASCII Member
  • 12:25 PM
    “Unbreakable Business Continuity: Elevating MSP Resilience"
  • 12:45 PM
    "Securing the Future: Simplify Cybersecurity for MSPs"
  • 1:05 PM
    Panel Session | "MSP Roundtable: Tackling Today’s Biggest Operational Challenges"
  • 1:30 PM
    "MSP Business Session"
  • 1:50 PM
    "Future-Proofing Your MSP: Comprehensive Data Protection"
  • 2:10 PM
    Networking Break
  • 2:40 PM
    Panel Session: "Scaling Success: Strategies for MSP Growth in a Competitive Market"
  • 3:05 PM
    "Unlocking the Power of Compliance: Navigating Regulatory Success"
  • 3:25 PM
    Business Card Exchange
  • 3:35 PM
    "Optimizing Helpdesk Operations: Best Practices for Delivering Exceptional Customer Support"
  • 3:55 PM
    "Mastering the MSP Playbook: Lessons from am Exited MSP"
  • 4:15 PM
    "The Future of Managed Services: Trends, Challenges, and Opportunities"
  • 4:35 PM
    "Building Future-Ready Work: The Microsoft Partner Perspective Panel"
  • 5:15 PM
    Day 1 Wrap-up | Voting | Networking
  • 7:00 PM
    Private Invitation-Only Dinners
MAIN DAY | THURSDAY Feb 27, 2025
  • 8:00 AM
    Networking Breakfast & Badge Pick-Up – Professional Headshots Compliments of The ASCII Group
  • 9:00 AM
    ASCII Edge Welcome | Day 2 Kickoff!
  • 9:10 AM
    KEYNOTE: "Questions That Close: Selling More by Asking the Right Questions" presented by Jeremy Nelson
  • 9:50 AM
    "Building an Unstoppable MSP with IT Complete" presented by Kaseya (IT Complete)
  • 10:10 AM
    "AI and Zero Trust: Securing the Future Together" presented by Microsoft
  • 10:30 AM
    Business Card Exchange | Morning Break | Networking | Headshots
  • 10:45 AM
    "5G: The Last Mile of Opportunity: Take back the cloud with 5G as a service!" presented by Rythmz
  • 11:05 AM
    "Navigating the Legal Landscape: Essential Legal Strategies for MSPs"
  • 11:25 AM
    "From Battlefield to Boardroom: Lessons in Cybersecurity and the Journey to a “Perfect Exit”" presented by SonicWall
  • 11:45 AM
    "Learn or Lag: Keeping You Ahead of Changing End User Buying Habits" presented by Pax8
  • 12:05 PM
    "Connecting the Dots: How to Leverage Industry Communities for MSP Success" presented by The ASCII Group
  • 12:30 PM
    Solutions Pavilion & Networking Lunch
  • 3:00 PM
    Giveaway Prizes
  • 3:10 PM
    "Collaboration and Innovation: The Key to MSP Longevity"
  • 3:25 PM
    "The Next-Gen MSP: How to Stay Ahead of Technology Disruption"
  • 3:40 PM
    "From Lead to Loyalty: Effective Sales and Marketing for MSP Success"
  • 3:55 PM
    "Mastering the Media: Essential Training for MSPs to Build a Strong Public Presence"
  • 4:20 PM
    "Beyond the Firewall: Enhance Your MSP Security Posture"
  • 4:35 PM
    "Boosting MSP Sales: Practical Marketing Tips for Generating Leads and Closing Deals"
  • 5:00 PM
    Voting, Break, and Networking
  • 5:10 PM
    KEYNOTE | "A Modern Day Shawshank Redemption" presented by Damon West
  • 6:00 PM
    Closing, Awards, and Giveaways

What Attendees are Saying

"I really liked ASCII Edge! The vendors were awesome, striking the right balance between informative without any pushiness at their booths. The event had a fantastic flow and there was non-stop action on stage. The content presented was outstanding!"Jeff Olejnik Newport Solutions Inc.
"At a members-only meeting at ASCII Edge, I gained a clear understanding of the steps I needed to take for hiring new employees. The peer group programs, and ASCII-Link forum have become essential tools for my business growth. The willingness of ASCII members to share their expertise and offer guidance is unmatched. The support I've received has been instrumental in overcoming challenges. sparking new ideas, and driving my success."Rafael Hamoy H2Webz

Join Us!

Registration

You registration includes:
  • Access to all session tracks and keynotes
  • Exclusive workshop training
  • Network with like-minded MSPs and connected industry professionals
  • Meet with top technology vendors
  • Complimentary headshot from a professional photographer
  • Sponsor prizes and giveaways
  • Parking, all meals, and educational materials

SOUTHERN CALIFORNIA

February 26 & 27, 2025

Location

  • Hilton Orange County/Costa Mesa 3050 Bristol St, Costa Mesa, CA 92626

Questions? Say Hello

If you have any questions, please message us below.

The ASCII Group

4315 50th St., NW, Suite 200

Washington, DC 20016

Contact No.

Main 800-394-2724